Employer Brand and Employee Engagement

Bray Leino offers a unique and flexible approach that enables an organisation to turn its vision and values into engagement.

We are creative engagement specialists who use our experience to develop an approach that will ensure maximum stakeholder engage that leads to motivated staff maximising their performance.  At Bray Leino we recognise that successful organisations thrive because everyone is working together towards a common vision with shared objectives. But truly successful businesses go further, they recognise the importance of ensuring their staff are highly motivated and engaged and put measures in place to ensure this happens on an ongoing basis.

Research has shown that engaged staff are more productive, take less time off sick and are much less likely to leave an organisation, so saving the organisation money time and time again.

Ensuring your staff are engaged and motivated requires a holistic approach, with multiple functions within an organisation working together towards ensuring that your Employer Brand is compelling, consistent, relevant and understood.

We know that the term Employer Brand is a very broad and all-encompassing term but we believe that at its heart it requires organisations to have a clear vision, to be able to identify the values and behaviours required to meet this vision and then to bring them to life in their policies, ways of working, environment and leadership.

Organisations and their behaviours are becoming more transparent to their stakeholders – whether clients, consumers or investors - and it is increasingly damaging for organisations to project values externally that they do not also ‘live’ internally. Employer Brand delivers ‘inside-out’ corporate integrity and a compelling employment proposition that helps recruit and retain the best people and gives them the best employment experience.

Employer Brand permeates every area of a business, so to ensure successful brand engagement internally a flexible approach is needed.

Bray Leino offers a uniquely comprehensive and flexible set of capabilities and can deliver a full programme or elements of support, including:

• Employer Value Proposition
• Concept Development of brand strategy, values and behaviours
• Communication Audits
• Staff surveys and focus groups
• Internal communication plans and execution
• Internal PR support and training
• Exhibitions and conferencing design and delivery
• Working environment/interiors design and development
• HR & OD Consultancy

The Bray Leino approach is to use our experience to develop an approach that will be most successful for your organisation.

Read what we have done to our own business.

Inspiration Brochure

Please contact us on 0845 2770029 for more info or email broadskillenquiries@brayleino.co.uk